Solarwinds Inc. SEO Manager in Krakow, Poland
We are seeking an experienced content marketer and digital strategist to engage in influencer outreach and public relations style link-building. The ideal candidate would be up-to-date with the latest search engine optimization best practices and a great people manager. They will need to become an effective “storyteller” for our company and have a history of effective link-building through nurturing an industry network and link-baiting strategies. The candidate should also have experience helping ideate, edit, and promote content by finding those points of emotion that resonate with an audience.
Develop an SEO content marketing communications plan including strategy, goals, budget, and tactics
Develop an outreach strategy, seeking high-level placements with websites that have high authority with the search engines
Coordinate outreach activities with other stakeholders in the organization including the Public Relations, Video, Content, and Social Media teams.
Lead in-house SEO employees and direct external SEO agencies in creating high-quality content that will be of interest to industry influencers.
Leverage existing blogger relationships and cultivate new contacts
Curate outgoing content for SEO best practices
Monitor, analyze and communicate results
Evaluate opportunities for partnerships and sponsorships
Build relationships with thought leaders to grow awareness and referral traffic to our website
Maintain a keen understanding of industry trends and make appropriate recommendations regarding the SEO strategy
Use Analytics in quantifying the impact of outreach initiatives and campaigns
5+ years of SEO experience is required and PR experience is a plus.
Proven track record designing and executing successful SEO and Social marketing campaigns for an enterprise organization
Proficient with various SEO, Social Media, and Analytics tools
Experience in email outreach; comfortable and skilled in composing and sending emails.
Exceptional writing and editing skills
A talent for identifying and directing the creation of “linkable” content
What awaits for you besides the top technology and great coworkers?
Among the many benefits are a competitive salary, bonuses, and growth opportunities.
We promote self-education and support you in learning new things – through conferences, learning tutorials and mentors. You can enjoy comfortable office spaces with free and tasty coffee, snacks, game room, soft chairs and PS4.
You can bike to work and find colleagues who do same sports as you do.
We provide MultiSport, flexible working hours, free English classes at the office, private health insurance and fruits in the kitchen.
SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.
Job ID 2018-10958
# Positions 1
Category (Candidate Search) Marketing
Position Type Full-Time
Business Group SolarWinds