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Solarwinds Inc. Marketing Executive, Global Channel in Cork, Ireland

Overview

SolarWinds provides powerful and affordable IT management software to more than 250,000 customers worldwide – from Fortune 500 enterprises to small businesses. Focused on the real-world needs of IT professionals, SolarWinds products are downloadable, easy to use and maintain, and provide the power, scale, and flexibility needed to manage today’s complex IT environments.

SolarWinds is looking for a Global Channel Marketing Executive to implement manage content & programs across our partner base. This is an exciting Global opportunity in which you will execute on a variety of broad-based marketing initiatives, including email, digital, web, and report on the performance of each campaign element. Candidates must have the ability to manage multiple projects simultaneously, with a keen eye for detail and a willingness to do whatever it takes to meet aggressive deadlines. And because we’re metrics driven, we’re also looking for someone with a strong analytical acumen, ability to review data, draw accurate conclusions and adjust strategy.

Our ideal candidate thrives in a fast paced, dynamic environment, and is capable or prioritising based on business goals

Responsibilities

• Support the Channel Marketing team to fulfil both near term and long-term goals

• Help execute quarterly / annual marketing plans including: web, email marketing, display, social, content calendaring

• Manage all campaign tracking across CRM, e-mail marketing, display, and social media platforms

• Participate in the planning and development of direct & channel events, including agenda development, event flow, pre-event marketing, on-site participation and collateral

• Work with creative team to develop assets to support marketing goals, customizing for individual vendors’ needs and values

• Collaborate with key suppliers, agencies & channel partners on promotional items, localization, content

• Report performance of all campaigns and assess against business targets. Identify trends and insights, and optimise spend and performance based on the insights

• Regularly craft and send partner communications, including updates and newsletters

• Responsible for content management for partners 

Qualifications

• Support the Channel Marketing team to fulfil both near term and long-term goals

• Help execute quarterly / annual marketing plans including: web, email marketing, display, social, content calendaring

• Manage all campaign tracking across CRM, e-mail marketing, display, and social media platforms

• Participate in the planning and development of direct & channel events, including agenda development, event flow, pre-event marketing, on-site participation and collateral

• Work with creative team to develop assets to support marketing goals, customizing for individual vendors’ needs and values

• Collaborate with key suppliers, agencies & channel partners on promotional items, localization, content

• Report performance of all campaigns and assess against business targets. Identify trends and insights, and optimise spend and performance based on the insights

• Regularly craft and send partner communications, including updates and newsletters

• Responsible for content management for partners  

INSWI

Location IE-Cork

SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.

Job ID 2020-14084

# Positions 1

Category (Candidate Search) Marketing

Position Type Regular

Business Group Core IT

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